PPC or Pay Per Click is a paid marketing model that helps businesses and organizations to buy advertisements online. For the ads, you have to pay to the advertisement platform for each click. To grow your business, PPC service is one of the best strategies that work in no time.

DIDM is offering PPC certification training in Delhi that will offer you the learning of web analytics, advertising, display advertising, conversion optimization, and performance measurement. Our course will help you to improve your ROI with measured techniques, and bidding methods.

Our course is packed with valid techniques and methods that will help you grow in PPC marketing methods. You will be able to quantify the methods that are working for you, and how to use the ranking algorithms to benefit your advertisements.

The processes of PPC include display marketing, remarketing, conversion tracking, content marketing, and research that will help you launch a power-packed campaign for your company or business to get the maximum results and ROI.

With the help of the right targeting methods, DIDM’s guidance, and advanced tools knowledge, you will become a PPC expert who can build successful campaigns, and funnels, for businesses, companies, or services.

Pay-per-click or PPC is a paid advertisement method for organizations and individuals to get leads and expand their reach. If you have the right pay-per-click strategy, you can get the best results with less budget.

DIDM has designed this PPC course in Delhi that will help you to clear the fundamentals and advance concepts. The course is designed by the top experts in the industry by including each topic and tips that are important for PPC strategies.

We regularly update our courses to provide the right fundamentals of paid marketing and search engines. This is one of the best career options for freshers, and professionals.

• PPC or Pay-Per-Click advertising provides you instant visibility for your brand or service for the relevant keywords.
• PPC ads give your brand visibility and exposure and build brand awareness and credibility.
• With the help of PPC campaigning, you can easily target your audience based on demographics, interests, locations, behaviors, and age groups. This ensures that your ad is reaching relevant users.
• PPC campaigns offer you the facility of setting a budget and paying only when someone clicks on your ad which makes it cost-effective.
• With the help of analytics tools, you can track your performance of the campaigns with all the details like clicks, impressions, ROI, and conversations to optimize your future ads.
• You can easily change your PPC campaigns based on performance, budget, and goals.

DIDM’s professional PPC courses have a duration of 1 month and cover almost every strategy, process, and required tool to improve your knowledge. You will be taught by the top industry experts based on real-time ad campaigns, case studies, and upgraded tools.

• Google AdWords Introduction
• Goals of Advertising
• The Search Process
• Types of Keywords
• Keyword Match Types
• Keyword Research
• Use the Keyword Planner Tool
• Create Campaigns and Ad Groups
• Campaign Optimization
• Bidding Strategy
• Reporting, Billing, & Accounts
• Display Advertising Module
• Search Advertising Module
• What are Campaigns?
• Keyword Planning for Campaigns
• How to Design Campaigns
• Optimization of AdWords Campaigns
• Mobile Advertising
• Re-targeting
• Creation of a Landing Page
• Strategies for Ad Making
• Video Advertising
• Conversion Tracking
• Re-marketing Techniques
• Important Ad Extensions
• Negative Keywords
• Geo-targeting of Ads
• Reporting and Analytics

  Benefits of Taking PPC Training with DIDM

• DIDM’s PPC certification training in Delhi offers you practical learning opportunities to become a part of this growing sector.
• Our PPC certification course will make you industry-ready by offering you live ads training.
• We will teach you how to optimize your ad to enhance visibility and how to do keyword research as per your industry.
• You will learn how to do effective targeting for specific audiences via online or offline platforms.
• Our course is designed by the top industry experts to include every module for paid marketing to make you a well-rounded PPC marketer.
• Our trainers will teach you about keyword planning, how to do the initial research well to target your potential audiences, and how to use researched keywords to create ads for your products or services.
• Our DIDM team will help you to clear all your doubts related to the PPC training.
• Delhi Institute of Digital Marketing offers you 24*7 assistance and support to our learners.
• You will get the advanced certification of the PPC course in Delhi for better career opportunities as a PPC specialist.

  Outcomes of Our PPC Training Program

Our DIDM’s PPC course will make you a PPC professional who can shine in various roles.

• Jr. PPC Executive
• Sr. PPC Executive
• PPC Account Executive
• PPC Account Manager
• PPC Specialist
• PPC Analyst
• PPC Executive
• PPC Manager

  Responsibilities of a PPC Expert

As a PPC Expert, you are responsible for performing these important tasks:

• Create and plan various PPC campaigns on different digital channels for your company or clients.
• Analyze current trends and make decisions.
• To analyze existing campaigns and optimize them.
• Client Account management
• To write engaging pieces of content for your advertisements.
• Proofreading
• Reporting and data management reports for your clients.
• Produce detailed reports and analyzing of campaigns.
• Business development and relationship building.