P.I.E.T which is also known as the Panipat Institute of Engineering and Technology is one of the best and the biggest colleges in the Samalkha town of Haryana and on the 20th of May, 2022, we had the pleasure of hosting a wonderful seminar with the students and faculty members of P.I.E.T.

It has not even been one month since we last organized two successful seminars in Jodhpur, Rajasthan with the students of Kendriya Vidyalaya and the Army Personnel. Achieving one more milestone has filled the hearts of Team DIDM with pride.

The P.I.E.T Seminar's Proceedings

The students at P.I.E.T were welcoming to the subject of digital marketing. When we spoke to them about it, they were looking forward to making use of the digital marketing technology as they were not using it during that time. (Since no prestigious colleges or originally established universities have adopted them).

Although the colleges are well-versed with other technologies like AI and Machine Learning, Digital Marketing was something they have not considered doing.

Even the college board members were looking forward to doing digital marketing for promoting P.I.E.T in a more effective manner.

The Head Of Departments (HODs) at P.I.E.T were very much supportive of adopting the practice of digital marketing in their college.

In addition, they also made sure all of their students develop an extensive knowledge of digital marketing because they believed that having a crucial skill is more essential than ever in today’s day and age.

Who attended DIDM’s seminar at the P.I.E.T?

The seminar included students from the three degrees, BBA, MBA, and BCA. Overall, 121 students were there at the seminar.

We were surprised and overjoyed to learn that 121 students filled out the form to listen to what we had to say, despite the unusual timing.

There were only 121 people there in the seminar, so students had plenty of space to rest and concentrate on what we had to say. The session was well received by more than 90% of the students, and they were eager to learn the skill of digital marketing from us.

Key Highlights from the Successful Seminar at the P.I.E.T

1) P.I.E.T was filled with people interested in gaining knowledge about digital marketing since they were extremely obsessed with social media and wanted to grow their followers and reach as much as possible.

2) Most of the students at P.I.E.T were from business backgrounds (that is why they were doing the BBA and MBA, to implement the learnings of that in their business). The students were astonished to learn how digital marketing can help them grow their business in a short period of time. Upon learning that, they could not wait to enroll in DIDM’s digital marketing course, and some of them did sign up for our online digital marketing course at that time only.

3) Even the students who wanted to have jobs in the future were attracted to learning digital marketing when they saw, on job portals, how highly employers regarded those candidates who had the additional skill of digital marketing. 

DIDM's next step for P.I.E.T

The word of our seminar spread so quickly from the students who attended it to those who were unable to attend it and we have received several requests from other students to conduct the seminar again.

Therefore, DIDM will be having the seminar soon at P.I.E.T again to interact with those students who failed to fill out the form for the seminar because of their time schedules.